Lucky Beard - Helping brands become startups & startups become brands
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who is  lucky beard

Lucky Beard is a next generation business at the intersection of consultancy, accelerator and creative services.


We assist organizations ranging from start-ups to large multi-nationals in identifying inefficiencies and accelerating innovation through disruptive business strategy, product design, experience design and innovative technology solutions to solve modern business problems. Both operationally and for their customers.


We pride ourselves in forming meaningful strategic and long-term partnerships where we are able to future proof businesses through our proprietary approach to solutions-focused experience design, branding and technical implementations.


We have a proprietary agile approach that allows for rapid, cost effective innovation that shifts the industries we work in from incumbent to challenger, ensuring the future of businesses and thousands of employees.

“If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood and sweat and tears.”

Simon Sinek


our services

Offering digital product design, development and product ideation, Lucky Beard is at the intersection consultancy, agency and technology – by being able to present creatively disruptive solutions.


It is core to our DNA, it has not happened through the merger of different skill sets through acquisition but has been an organic way of thinking since inception.

ux & ui design
To the user the interface is the product
The blueprint of the final user-experience
user storyboards
What goal is the user trying to achieve
journey maps
How many different user-types do we need to consider
rapid prototyping
Get the product in the users hands and test
user testing
Learn quickly and iterate even quicker
brand development
A brand is so much more than just a logo
Innovation should be a strategic business imperative

“It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.”

Charles Darwin

the original beards

and our non bearded chairman

Adam Oberem
Chief Executive Officer
Mark Schefermann
Chief Strategy Officer
James Nelson
Chief Creative Officer
Brent Shahim